The Business Witch Doctor
Elizabeth
Wangui Etienne
Socialite. Leadership Strategist. Wellness Advocate. Experience Architect.
Elizabeth Wangugi has spent her life loving and helping people. She’s built a career on it. A true social butterfly with deep roots in luxury event production and community restoration, she has built an ecosystem where rest is a leadership strategy, joy is a business model, and every experience she creates leaves people more whole than when they arrived.
Ellie, as her friends call her, is living proof that you can lead boldly, rest unapologetically, and still build something extraordinary.
House of Soft Power was born from burnout.
Yet, true leadership doesn’t require you to forget your humanity or your human body.
Event planning is Elizabeth’s craft and her inheritance. She is the 3rd a lineage of women who've turned venue curation and meticulous design into a feeling that lasts. Women who broke their bodies for their legacy.
Today, Elizabeth is creating spaces where legacy can lead with greater purpose. A healthy lifestyle is the intention behind our work. We take time to understand, explore, and create a better way to do business.
The final frontier of productivity is investing in humanity
More Than a Title.
A Calling.
Elizabeth wears many titles.
Student
Teacher
Healer
Creator
Among others..
She creates the space and attention for transformation. Individuals and organizations rediscover who they are beneath the exhaustion.
Whether she's orchestrating The Nap Concert, leading an international retreat, guiding executive teams through organizational transformation, or helping leaders reconnect with purpose, every experience begins with one question:
What becomes possible when you first elevate the human experience?
"The world doesn't need more exhausted leaders. It needs more whole ones."
— Elizabeth Wangui Etienne
The Work Inside the House
Instead of chasing titles, Elizabeth has spent her career creating meaningful transformation.
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Helping organizations build healthier cultures rooted in emotional intelligence, trust, and sustainable leadership.
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Equipping leaders to lead with confidence, authenticity, and compassion.
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Creating immersive spaces—including Nap Concerts and retreats—that remind people that rest is not a luxury.
It's a leadership practice.
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Designing unforgettable journeys that reconnect people with themselves and the world around them.
Moments That Tell the Story
Behind every photograph is a moment.
Because House of Soft Power isn't only something you read about.
It's something you experience.
The House Is Open.
There's a place for you here.